Trying something new.
I’ll get back to formatting and related topics next week. This week, I thought I’d discuss what I’ve been doing with regard to one of my series and my thinking behind it. I’ve mentioned earlier here, and in greater detail on my blog, that I was going to release a “special edition” of Vengeance from Ashes and the other books in the series. I took the first step toward that goal this week and, along the way, have learned some interesting things about Amazon KDP.
So, first things first. Why release a “special edition” of a book that’s been out for several years?
I originally started thinking about it when I wondered what sort of play my books would get on non-Amazon platforms now. I have been exclusively with Amazon for probably the last three years or so. I originally made the decision to go that route when it became clear the vast majority of my sales came from Amazon and the monies I made through KDP Select/KU could more than make up for any lost sales through the other venues. With the influx of smartphones and tablets, I felt it was no longer as onerous on readers if I only offered my work on one platform. After all, Amazon has Kindle apps for pretty much all operating systems.
Then, over the last few months, I’ve been seeing the same sort of decline in payment for pages read that I saw with the original KDP Select reads. Part of that is because there are so many more books going into the system. Part of it is there are those people out there — I refuse to call them authors or writers — who game the system. So, I started asking how to make up the monies I was losing. I can only write so much. How was I going to increase output or increase sales without spending a bunch of bucks without a guaranteed return?
That’s when an author I’m a fan of released a special edition of one of her books through iTunes/iBooks (whatever the heck Apple calls it right now). All she did was add a chapter near the end. It didn’t change the plot of the book but it gave some really great information and helped fill in some blanks left in the original story. Hmmm. That started my brain on the trail that led to where we are today.
However, I didn’t want to completely take my titles out of KU. That meant I needed to consider my options and then talk to Amazon. Yes, yes, I can hear some of you laughing. Trying to actually “talk” to someone associated with KDP can be daunting. But I’d done it before and I could do it again. Right? Right.
I carefully planned out my email to KDP Support. My question was simple but not one that was found in their FAQs or on the boards. If I added new data to my book, not a word here or there but a chapter or more, could I put that new version into KU and then release the original version into the wild? I sent off the message and got the automated response that they’d be back with me in 24 – 72 hours.
Imagine my surprise when, a few hours later, my cellphone rang and it was Amazon. Long story shortish, as long as the content was exclusive to the Amazon edition, it was published with a new ASIN, the description made it clear this was a special edition, I could do what I wanted. Woop! Suddenly it was time to get down to work.
I figured I’d wind up with a chapter, maybe two, of new material. After all, I loved the original version of Vengeance from Ashes. Still, as I sat down to take notes and see what I could do, I realized there was more information I could have — possibly should have — put in. This was a case of 20-20 hindsight after 3 books and 3 short stories in the universe. So, that single chapter or two turned into close to 20k additional words. I’d need to go back and look again but I think it turned into something like 4 or 5 new chapters as well as some additional scenes in the already existing chapters. The plot, overall is the same, but it has been filled in some and I think it makes for a stronger book.
Fast-forward to this last week. I finished setting up for both digital and print versions using Vellum. I’ll repeat here what I’ve said before. If you work on a Mac and have the money to spare, consider buying Vellum. The time saved in setting up the print version alone is worth it. I also like the special characters (true drop caps being part of it) you can easily insert into your e-books. Thanks to Sarah, I have a kick-ass new cover for the new edition and yesterday I bit the bullet and uploaded both files to Amazon.
And held my breath.
And waited to see what happened. Would Amazon let me post the new book for pre-order or had I done all this for naught?
Whew! The e-book went live for pre-orders without a hitch. Official release date is a week from today. Woop! But what about the print version? Should I do Createspace, as I had all my other print books? Or should I try the new KDP print option? Since I was trying something new with the special edition, why not try it with the print version? So, off I went into even more uncharted territory.
First of all, it is much easier to use than Createspace. Since you’ve already entered all the information about the title for your e-book, you don’t have to do so for the print. It’s ported over. You can choose to get a free ISBN or go with one of your own. Since I’m not trying to get into bookstores, I chose the free ISBN. I’m not out any money if I decide to change my mind later and go with Lightning Source or another printer/distributor.
Now for the downside. You still can’t order a print proof – at least not that I saw. I’m not thrilled with that, especially since I haven’t used the service before. There also isn’t a discounted author rate for buying the book. Again, not that I found. If someone knows how to do it, let me know. That’s a big issue for me and it might lead to me moving back to Createspace eventually (assuming Amazon doesn’t change this with KDP). But, on the plus side, the process of getting the print files uploaded and approved is much quicker and the print version went live quicker than any of my Createspace files did. So, I’ve ordered a hard copy and am praying in the meantime.
As with Createspace, I need to go into Author Central to link the print and digital versions together. I’ll do that later today. But, so far, the process has been pretty painless and, as soon as the original version of Vengeance comes off of KU, I’ll release that edition into the wild.
There is one big downside to doing it this way. The reviews for the original version will not be ported over to the new edition. Amazon’s reasoning actually makes sense. The new edition isn’t the same book as the original and so the reviews don’t necessarily apply. I’ll admit, it has even made me reconsider how I handle the original book. I could leave it up on Amazon but that could confuse potential new readers. But I don’t want to lose my reviews.
The answer to that is simple but not complete. I won’t be able to keep all the reviews but I can cherry pick the ones I think are best representative of the book and contact those reviewers to see if I can quote them in the product information for the new version. I’d make clear the reviews were for the original edition but still. . . they could help push the new edition. So that is part of what I’ll be doing over the next couple of days. By then, I’ll have a copy of the print book in hand (Thursday delivery) and will know whether I’ve made a mistake there or not.
Also, I did verify with Amazon that, should I take the original version off sale there, it would remain in the libraries of those who had already purchased it. I have written response that it would. So no one will lose the book they have already bought. I’ll admit, that was a concern and would have impacted my final decision about how to move forward.
One last thing I’ve learned so far about in doing this process. If you email KDP support and frame your question in such a way it is “unique”, you get a quick response and might actually find your account has been enabled so you can actually call support. That’s reassuring, especially since I’ve never made any bones about the fact I think KDP support could learn a lot from Amazon support.
I’ll update the post as new information becomes available. In the meantime, here’s the “special edition”:
First, they took away her command. Then they took away her freedom. But they couldn’t take away her duty and honor. Now they want her back.
Captain Ashlyn Shaw has survived two years in a brutal military prison. Now those who betrayed her are offering the chance for freedom. All she has to do is trust them not to betray her and her people again. If she can do that, and if she can survive the war that looms on the horizon, she can reclaim her life and get the vengeance she’s dreamed of for so long.
But only if she can forget the betrayal and do her duty.
This special edition contains exclusive material (approximately 20,000 words) not available in other editions of the novel.