Business Filler Post – Print Sales in December
Howdy! I was browsing the news and thought this article from Publishers Weekly might be of interest:
“The publishing industry does not look like it is headed for a big finish to 2018. In the week ended Dec. 15, 2018, unit sales of print books fell 6.5% compared to the similar week in 2017 at outlets that report to NPD BookScan. “The only segment to post an increase over the week ended Dec. 16, 2017, was adult nonfiction, where the 2.4% gain was driven by the still-soaring sales of Michelle Obama’s Becoming, which sold nearly 504,000 print units. In second place on the adult nonfiction bestseller list was The Point of It All by Charles Krauthammer ,which sold just under 70,000 copies.”
The article also says that the softest area were the mid-list sellers. This could be the kiss-of-death for some authors. It also bodes poorly for print retailers, notably those already on shaky financial ground.