We’re Just Fine
Some news on the publishing front from the literary boffins at Al Grauniad. Apparently, ebook sales in the UK are down 17%. This, while print sales are up 6%, according to this article (corroborating, if drier information here, which I’ll revisit, as well).
There’s a mess of op-ed muck gumming up an otherwise useful article on interesting trends in the publishing industry. Of course, the relevant information would only take a paragraph. Two at the outside. I gave you the first half at the top, though the author of the Guardian’s shining example took to the bottom of the second paragraph to get to the point. The rest of that space was taken up with lauding the tactile joy of book destruction.
My father taught me to respect books after one of his that I lent out came back more or less destroyed. I think I replaced it. I sure hope I did, though it’s been a few decades. I should buy him a book. Well, I should write him a book. The chat we had certainly changed how I treated his. Dog-earing pages and breaking book spines are pleasures? Those are killing offenses where I come from, but apparently that’s what indicates bibliophilia for the author. YMMV, I suppose.
The author spends a great deal of space bashing the Kindle. She even recruits an ally from inside the publishing industry to help. “It was new and exciting … But now they look so clunky and unhip, don’t they?” It would seem new versions of the Kindle are so terribly difficult to find that the Guardian felt the urge to take a shot at a more-than-decade old piece of hardware.
The agent quoted above goes on to speculate that readers want “trendy tech” and that Amazon just doesn’t have that. MGC’s own Amanda Green is the proud owner of a Kindle Oasis, and spent a few minutes of her precious time talking it up to me this morning. It sounds mighty impressive. She’s charged hers twice in the month and more since she got it. The accompanying carry case contains a secondary battery that greatly extends its battery life, and at 5.6″ x 4.8″ x 0.13-0.33″, it’s more than small enough to fit into a pocket. I could probably load an entire family’s worth into one of my kilt pockets, and have room left over.
The second article linked suggests readers are giving up ebooks due to “screen fatigue.” Now, I get that. I stare at a screen for several hours each day, whether I want to or not (good, solid exercise) and it can get pretty tiring. But that’s a 28” monitor with fairly bright lighting. That’s not E-ink on a paperwhite screen. A screen with LEDs that illuminate just the surface of the screen, for those of you who read after bedtime.
The first article goes on to suggest that readers are buying fewer devices upon which to read, and apparently that translates to fewer ebooks bought. It’s not explicit, but they sure seem to want me to make that connection. I don’t really understand why. I mean, if I get the Oasis I’m now lusting over (don’t mind the drool) I’ll be working to make sure that lasts me at least a few more years than the cited trend from ’12-’14. It’s expensive, and I don’t want to have to buy another one terribly soon (no matter how shiny newer models might be). I expect most readers share my outlook. I’ve had the same phone for three years, and unless the OS leaves it useless, will likely use the same one for another three. It works, and I don’t want to pay for a new one.
The next several paragraphs are a paean to the magic of printed literature. Well, sort of. I guess books-as-objects are now being celebrated again. One thing I’ve learned in my adventures in publishing is my sense of taste isn’t mainstream. The thing now is apparently to use books as a sort of objet d’art, the centerpiece for temporary displays recorded (as everything these days) and uploaded to Teh Interwebs. There’s even a hashtag.
I tell the truth, this writer kinda boggles. I love attractive books as much as the next writer, but mostly what I love is the information. The story, the use thereof as a means to transport my psyche to somewhere I’ll never go physically. Also, I have a toddler, and a soon-to-be-toddler, and nothing pretty is safe unless it’s locked up. In a chest. In another state. And even then…
The author make the interesting observation that children’s books and cookbook sales haven’t transferred to digital as well as other genre. I, for one, am shocked. Wee Dave is astonishingly deft for a nearly-three-year-old, and he manages some of the strangest physical combobulations. Especially when it comes to objects. The notion of handing him a brand new Oasis to read on makes me outright twitchy.
Similarly, I’m not clear that trying to use an ereader while cooking is a good idea. Kitchens are notoriously liquid-prone environments. Also heat, direct and indirect. Knives, spices, meat tenderizers, oh my. Then again, I’m not saying it’s a bad idea. Suitably planned out. But there are plenty of reasons people wouldn’t get children’s books, especially, in eformat. Reasons that suggest there’s something at work besides “people don’t like ebooks as much as they used to. Back in the old days.”
I’m going to skip a bit. Honestly, you should go read the article. At least skim it. It’s an entertaining insight into the publishing industry, if nothing else.
Next, the author makes the staggering claim that digital publishing isn’t the enemy of print publishing. My jaw dropped. And then I read on. It seems augmented reality events and audiobooks are the evidence thereof. I can’t make this up.
But then, after a digression about a cheap ebook’s accidental success as a marketing tool for the print version, comes the most important paragraph in the entire article.
The figures from the Publishing Association should be treated with some caution. They exclude self-published books, a sizable market for ebooks. And, according to Dan Franklin, a digital publishing specialist, more than 50% of genre sales are on ebook. Digital book sales overall are up 6%.
That’s right. The data from the Publishing Association ignores self-published ebooks. In point of fact, digital sales are actually up.
It’s traditional publishing that’s seeing a slump in ebook sales. The trads, who price their ebooks in the trade paper to hardcover range, who include digital rights management code in their ebooks, who actively work to discourage readers from buying their wares in digital. The rest of us? Well, it would seem we’re doing fairly well. I’d like to see more data, honestly, though I wouldn’t likely have time to do anything with it.
Frankly, both articles linked feel a lot like a desperate Chip Diller, screaming that all is well. No, really, traditional publishing is doing Just Fine. Thanks for asking. I said We’re Fine.